3.1.1
Corporate objectives
Missions, aims, SMART corporate objectives, functional objectives and critical appraisal.
0% complete · 0 of 1 lesson complete
Topic 3.1
Business objectives and strategy
Learn how business objectives are turned into strategy. Use Ansoff's Matrix, Porter's Strategic Matrix, Kay's distinctive capabilities and portfolio analysis to assess strategic choices. Then examine the business environment using SWOT, PESTLE and Porter's Five Forces.
Lesson completion0%
0 of 8 lessons complete. Only Secure and Mastered lessons count towards this total.
Previously taught, still part of Topic 3.1
Edexcel revisits some ideas across different themes. If you are revising Topic 3.1 for a test, you should also review the linked earlier lessons below.
Objectives and competitive advantage
Portfolio analysis
External influences
These lessons are examinable parts of Topic 3.1. They are counted in their own topic, so opening them does not change your Topic 3.1 completion.
20 min
3.1.2
Theories of corporate strategy
Ansoff, Porter's Strategic Matrix, Kay, portfolio analysis and strategic resource decisions.
0% complete · 0 of 4 lessons complete
3.1.3
SWOT analysis
Internal strengths and weaknesses, external opportunities and threats, use and limitations.
0% complete · 0 of 1 lesson complete
3.1.4
Impact of external influences
PESTLE, the changing competitive environment and Porter's Five Forces.
0% complete · 0 of 2 lessons complete