Psychological pricing
Objective: Explain psychological pricing tactics and why they influence customer perception.
Retrieval – before we teach
A shop prices a jacket at £49.99 instead of £50.00. This is an example of:
Objective: Explain psychological pricing tactics and why they influence customer perception.
Retrieval – before we teach
A shop prices a jacket at £49.99 instead of £50.00. This is an example of: